Blog
The Serve Don’t Sell blog is home to all of my writing exploring how to market and sell services more effectively.
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[SDS] The sales habits advantage
[Reading time: 1m 44s] Today I was writing a new section of my book about habits. I got to thinking about the most important habits
[SDS] Be the comedian
[Reading Time: 0m 57s] I think of sales scripts like this: Be a stand-up comedian, not an actor. A comedian knows her lines and has
[SDS] Systems thinking
[Reading Time: 2m 18s]I was chatting with my friend Jason the other day on his podcast to continue our pain v. gain discussion thread. I
[SDS] Where the sales lessons at?
[Reading Time: 1m 36s] Can I have your opinion? If you listen to the Modern Sales podcast, I’d love to hear from you! I have a quick,
Why Inbound and Outbound Are Oh So Very Different
[Reading Time: 2m 15s] Let’s do a quick thought experiment. You own a house. There are two different scenarios: in one scenario, you decide it’s
[SDS] Follow the red folder
[Reading Time: 1m 22 sec] That red folder touched four peoples’ hands. There was no point to it really, and that one red folder prevented